Marketing & creative · Social media · Rebrand

Restaurant social rebrand: 2M+ Facebook views.

Rebranded a restaurant’s entire social presence, generating more than 2 million Facebook views and 50.9% growth in reach.

Phone photographing a restaurant dish for social media
Image is illustrative
Practice
Marketing & creative
Work
Social media rebrand
Sector
Restaurant
Client
Name withheld

Results

2M+Facebook views
+50.9%growth in reach

The work

What the work covered.

The restaurant's entire social presence was rebranded. The work brought together:

Our approach

Strategy first. Then the system. Then the work.

Projects like this start with questions, not a content calendar:

  1. 01What does the brand stand for?
  2. 02Who is the audience, and what do they respond to?
  3. 03What makes the brand different?
  4. 04How should it sound, and what should it look like?
  5. 05Which content pillars make sense?
  6. 06Where can creators and influencers add to growth?
  7. 07How should campaigns be structured?
  8. 08How does all of it connect to business objectives?

The answers become the brand voice, content pillars, calendars, creative direction, influencer frameworks and campaign concepts. Then we run the work, and keep improving it as the results come in.

Services behind this result

Focus

  • Rebrand
  • Social strategy
  • Creative direction
  • Content

Client name withheld. Image is illustrative.

More work

More results from our team.

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